Shortshift Brand Identity
Shortshift creates videos for car owners and enthusiasts to evoke emotion and show pride and passion for the vehicles that go beyond mules for transporting people from one destination to another.
Shortshift commissioned us to create a logo and identity that was minimal, clean and meaningful, with a bright colour palette. For this, we took both the letter's H and I from the wordmark and combined them together to create the shape of a gearshift.
Deliverables
Logo Design
Brand identity
